Allows your users to have an on-site wallet which they can top up with any payment profile (e.g. Stripe or PayPal) and which can be used to pay for any item on your site (user upgrades, Ads Manager ads, eCommerce orders and so on).
Benefits:
Gives your users a convenient method of payment, which can translate to more sales.
You receive funds in advance.
Encourages loyalty, users with prepaid credit are more likely to return and utilize it.
You can run statistics detailing...
